Borinken Labs

Reception is already running with its first business. The price the first ones get is not coming back.

Reception · running

What happened while you were working.

Every call you do not answer is a customer calling the place next door. Reception answers, works out what the person needs, and leaves it in order for when you can get to it.

This is not a drawing.

Reception's sign-in screen, running today. Spanish first — the English is there if you want it, but it is not the original.

The screens inside you will see live, not in a capture: we would rather show them to you moving and answering questions.

Reception's sign-in screen: email, password, an Entrar button, and underneath the choice to read it in Spanish or English.
Real capture Reception running · 17 September 2026

How it works

  1. It rings, and it answers

    At whatever hour. It answers in Spanish, says the name of your business, and does not sound like a phone company's machine.

  2. It asks what needs asking

    What they need, where they are calling from, whether it is an emergency. It does not read a script: it understands what it is told and follows from there.

  3. It writes it down the way you would read it

    “Nothing is cooling and there is a two-month-old baby in the house.” Not “incoming call 8:47 p.m.”

  4. And it puts it in order for you

    Urgent at the top. Then whoever has waited longest. And it says if someone already called them, so nobody calls twice.

See it live.

Fifteen minutes, on test data, and you ask whatever you want. It is more honest than a screenshot and it takes you less time than reading this page.

See it live

One business is using it right now. If you want, on that call we will tell you exactly what has worked for them and what has not — including what it is still missing.

Would something like this help in your business?

Let's talk